Eight Reasons to Hire a Former Television Producer
So a television producer has applied for a job with your company. Should you give them a chance? After all, what does TV producing have to do with running your business? A lot, actually. Producers can be ideal candidates. Not just for jobs in public relations or marketing, but also nearly any position that requires teamwork, multi-tasking, and communications. In [...]
How to Survive Facebook’s Algorithm Changes
Are your posts taking a hit from the recent Facebook algorithm changes? You're not alone! It's all the buzz right now on social media as we all try to adjust our strategies. With so many myths circulating the internet, I turned to my own Marketing Director for guidance. Here is a guest blog post from mConnexions Principal Strategist and Owner, [...]
How to avoid the mistake the White House made this week
Picture courtesy of NBC News I send out an email almost daily that goes to clients, former clients and future clients. On Sunday, I sent a media tip that many would say is obvious. Kind of a "no duh." I even called it "unsexy." But au contraire, my friend... How to avoid the mistake the White House make [...]
How to get on TV (or anywhere else in the media)
So you have a story to tell and you think the news should tell it? You want to help more people by getting on a major platform like television? You saw a guy you went to college with, you two have the same amount of experience… yet HE ALWAYS gets interviewed when the news is looking for someone in your [...]
When you need to change the delivery of your message to reach your audience
This is the story of a woman who instantly had to change how she presented to her audience. She made this massive change at the last minute, so they could absorb the information she was giving them. Sure, your experience is not hers - but we can learn from what she did. We are all sending information out to audiences [...]
Lessons from The Crown: When You Shouldn’t Listen to People Around You
Picture courtesy of Netflix You must do anything you can to find out how you look and sound to your audience. NOT how people around you say you look and sound. Here is an example as shown in The Crown on Netflix. I’ve been watching The Crown. Have you seen any of the series? It’s on Netflix [...]